Ahh, it seems I had set it up wrong in the settings in AC.
Tried driving the Ferrari 458 S3, it was drivable but I needed lots of steering input to do what I wanted. AC settings was around 4xx something degrees. I set it as close to 900 I could, now it behaves much better.
The wheel ingame follows the hardware wheel but stops where the car has its full lock ingame. Like 400 ingame is 400 on wheel, but I can still turn the wheel more but nothing happens.
That saves a bit of time going back and forth changing the settings.
Thanks Skybird!